BCBGeneration at Macy's - Closed San Francisco

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Contact Details

170 O'Farrell St San Francisco, CA 94102 US
Main Number
(415) 397-1422(415) 397-1422
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Store Hours:

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About BCBGeneration Union Square

BCBGeneration is a brand for those with vision and confidence. We offer romantic and refined wardrobe options for style rebels that take their inspiration from a variety of sources and distill it into adventurous and unexpected looks.
www.bcbgeneration.com

FEATURED STYLES IN BCBGENERATION at Union Square

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ONE-SHOULDER VELVET MAXI DRESS
Strike your red carpet pose. This fierce one-shoulder maxi dress in crushed velvet slays with a sexy, mile-high slit that'll have cameras flashing and people talking all evening.
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ONE-SHOULDER RUFFLE JUMPSUIT
A glam slam dunk! This statement piece features a wide leg and flirty ruffle detail that will continue to score throughout the evening. Gold sparkle and stilettos ramp up its wow-factor.
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CARMEENA LACE-UP HEEL
Lace it up! Take your look to towering new heights with this killer heel's lace-up front and cutout upper.
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PLAID FRINGE-TRIMMED WRAP
It's official. We're crushing hard on this adorable waterfall-lapel wrap with playful fringe that pairs perfectly with your casual pieces.
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LONG-SLEEVE COWL-NECK SWEATER DRESS
Cooler weather's calling. Answer it in a ribbed marbled sweater dress featuring a cuddle-worthy cowl neck and long sleeves to help fend off the chill.
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FAILLE JACQUARD LEGGING
These mid-rise jacquard leggings ratchet up your cool factor with a kiss of faille, giving the fabric a slightly heavier, more textured feel. Rock'em with ankle booties and a cool moto jacket.
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RAMEENA CUTOUT LACE-UP HEEL
Cause a little (or a lot of) shoe envy with this suede beauty's cutout upper and high chunky heel.
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CRUSHED VELVET BASEBALL CAP
Root for the home team, Gen Girl style, in this elegant cap.

YOUR SEARCH IS OVER

Dresses
Fancy or casual – we’ve got the dresses you need for parties, brunch or running into your ex. Find on-trend minis, maxis, little black dresses and more.
Clothing
Look no further for the season’s hottest separates and one-piece styles. Show up in style in our pants, skirts, tops, rompers or jumpsuits.
Shoes
Going somewhere? We’ve got you covered. Check out flats, heels, boots, sandals and more next-level footwear.
Accessories
Get your complete head-to-toe look here. Shop killer belts, hats, scarves, bags, jewelry and more.

Nearby Locations

  • BCBGeneration at Macy's Palo Alto

    10:00 AM - 9:00 PM 10:00 AM - 9:00 PM 10:00 AM - 9:00 PM 10:00 AM - 9:00 PM 10:00 AM - 9:00 PM 10:00 AM - 9:00 PM 11:00 AM - 8:00 PM
    300 Stanford Mall Palo Alto, CA 94304 US
    Main Number
    (650) 329-8502(650) 329-8502